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Understanding Those

Who Serve Us.

March Marketing Military Veteran Outreach



How does the service and sacrifice of military Veterans impact daily life?


Why is bond building so sacred in military communities?


What are their shopper dynamics and how do they differ from the

general population?

Interconnective Components:


  • Undertook quantitative research to uncover truths in key areas of our Military Veterans’ lives and shopping behaviors.


  • Groundbreaking survey included over 2,200 Veterans and focused on shopper topics never before covered in previous studies.

  • Study identified off-base and on-base shopping opportunities and potential barriers to purchase that were quantified across multiple categories: Grocery, Small Electronics, Banking/Finance and Motorcycles.


March Marketing LLC

Curiosity Unleashed:

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